Products

Instant White Coffee

Instant White Coffee is a special type of coffee that originated from Malaysia. The word, a misnomer, does not mean that the coffee is...

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White Ground Coffee

A special type of coffee that originated from Malaysia. The word, a misnomer, does not mean that the coffee is white in colour, but just that it is made with...

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Welcome to Sheng Fatt Coffee Trading

 

Sheng Fatt Coffee Trading established in 1968,the company has been active for 50 years, initially focusing on selling traditional black coffee and Ceylonese tea to sundry shops and traditional coffee shops in Malaysia. Read more.

Instant White Milk Tea

White Milk Tea (Pulled Tea / Teh Tarik) is a hot Malaysian tea beverage which can be commonly found in restaurants, outdoor stalls...

Read More

Chocolate Latte

Chocolate, rich in mineral, vitamin B2, protein, calcium etc, can improve the mood. It can also enhance mental focus, memory and cognitive...

Read More

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SHENG FATT COFFEE. established in 1968,the company has been active for 50 years, initially focusing on selling traditional black coffee and Ceylonese tea to sundry shops and traditional coffee shops in Malaysia.


In line with uplifted lifestyle changes in recent years, the company has transformed from a family business into a corporate operation to better meet market demands. To soar to greater heights, we are going to develop overseas markets too. In terms of product portfolio, we have diversified from black coffee to trendy instant beverages such as white coffee, smooth milk tea, ginger tea, 3-in-1 coffee, chocolate beverages, soy drinks etc. In addition, for the sake of consumer health, we have launched a series of backbone nutritional products such as brown rice drink, breakfast cereals, nutritious oatmeal and almond oatmeal. In order to increase distribution channels and expand expeditiously to overseas markets so that more consumers can enjoy our products, the company also produces OEM brands for our corporate clients.

For the sake of maximal consumer health, we place strong emphasis on food hygiene and safety. We are planning to elevate production efficiency to meet increasing market needs by investing to set up a sizeable modern factory in future. The new production line shall comply with major international food safety standards such as HACCP (Hazard Analysis Critical Control Point) and GMP (Good Manufacturing Practice), and with ISO in terms of com¬pany management.

This is our futuristic vision, with a new market positioning that encompasses domestic and international markets. Let's march towards a better future hand-in-hand.


胜发咖啡成立于1968年,至今已有50年的历史,早期公司的业务主要专注于传统黑咖啡和锡兰茶粉供应在本地市场, 如小型商店以及传统咖啡店为主要销售对象。

 

近年来基于生活方式随着提升,公司的销售事业也由原先的家庭式生意逐渐转变成企业化模式经营,来迎合现代化市场的需求。因此公司在市场开发方面也将拓展到国内外市场,以便将事业推向更高峰,在产品方面公司也随着近年来市场需求,原先只有黑咖啡产品而随后也逐渐开始投入即溶饮品事业为主要业务,产品种类也增加不少例如:白咖啡,香滑奶茶,生姜奶茶,3合1咖啡,巧克力饮品,豆奶饮品等。另外公司也考虑到消费者的健康为基础也推出系列营养产品例如:糙米饮品,早餐谷粮,营养燕麦,糙米麦片及杏仁麦片,都列入本公司主要产品之一。

本公司也为客户提供贴牌 (〇EM) Original Equipment Manufacturer 服务,将一系列之产品用更多管道推广到海内外,让广大消费者群能品尝到本公司之产品。

基于考虑到消费者的健康本公司在食品卫生,食品安全意识也逐渐提高及严格,公司计划在往后设立一间现代化较具规模的厂房,来提高生产量及速度,以迎合未来的市场需求。生产线也采用国际化食品安全规格系统如:HACCP (Hazard Analysis Critical Control Point) 及 GMP (Good Manufacturing Practice) 系统运作,公司的管理模式则采用 ISO (International Organization For Standardization)系统运作为基础。

以上是本公司对未来的展望,愿向国内外开拓更广泛的市场而定位,让我们携手共同迈向更美好的未来。

 

About Us

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Products

White Ground Coffee

White Ground Coffee is a special type of coffee that originated from Malaysia. The word, a misnomer, does not mean that the coffee is white in colour, but just that it is made with LIBERICA, ARABICA and ROBUSTA coffee beans, without adding caramel and roasted at low temperature and then ground into powder to remove all sour and bitter after-taste due to high temperature roasting. It works well with the gut, low in caffeine and mild in temperament.

 

研磨白咖啡滤包

 

研磨白咖啡是来自马来西亚独特的咖啡饮品。白咖啡并不是指咖啡时白色的,而是采用特等LIBERICA、ARABICA和ROBUSTA咖啡豆不加焦糖直接低温烘培,磨研成咖啡粉,去除了一般高温熱炒及炭烤的焦枯、酸 澀味,而且保留了原始咖啡的自然風味及 濃鬱的香味。不傷腸胃,不上火,低咖啡 因,質純温和。

马来西亚白咖啡粉
Malaysia White Coffee Powder

- Packing Per Carton
- 500g x 20 packets

马来西亚白咖啡滤包袋
Malaysia White Coffee Mixture Bag

- Packing Per Carton
- 10g x 12 sachets x 24 boxes

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Product Details

Product Details

Instant White Coffee

A special type of coffee that originated from Malaysia. The word, a misnomer, does not mean that the coffee is white in colour, but just that it is made with LIBERICA, ARABICA and ROBUSTA coffee beans, without adding caramel and roasted at low temperature and then ground into powder to remove all sour and bitter after-taste due to high temperature roasting. It works well with the gut, low in caffeine and mild in temperament. In line with quality lifestyle of the modern men, we have made our white coffee into instant form for convenience and portability, without compromising its conventional taste.
 

研磨白咖啡滤包

 

研磨白咖啡是来自马来西亚独特的咖啡饮品。白咖啡并不是指咖啡时白色的,而是采用特等LIBERICA、ARABICA和ROBUSTA咖啡豆不加焦糖直接低温烘培,磨研成咖啡粉,去除了一般高温熱炒及炭烤的焦枯、酸 澀味,而且保留了原始咖啡的自然風味及 濃鬱的香味。不傷腸胃,不上火,低咖啡 因,質純温和。

马来西亚香浓白咖啡
3 in 1 Malaysia White Coffee

- Packing Per Carton
- 40g x 10 sachets x 24 boxes

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Instant White Milk Tea

White Milk Tea (Pulled Tea / Teh Tarik) is a hot Malaysian tea beverage which can be commonly found in restaurants, outdoor stalls and kopi tiams in southeastern Asian countries like Malaysia. Its name is derived from the pouring process of "pulling" the drink during preparation. It is made from black tea and condensed milk.The mixture is poured back and forth repeatedly between two vessels from a heights, giving it a thick forthy top. This process cools the process fluid (tea) to optimal drinking temperatures, and helps to thoroughly mix the tea with the condensed milk. It is also done to give the tea a better flavor. In Malaysia there are occasions where teh tarik brewers gather for competitions and performances to show their skills.

 

即溶白奶茶

 

奶茶(拉茶)是十分普遍于东南亚的饮品,比如马来西亚。这深受欢迎的热饮品一般上在餐馆、档口及咖啡店均有售卖。它的名字源自于在冲泡拉茶时所出现的动作,“拉”。拉茶是由红茶及炼乳混合而成。反复从高处倒入杯里的拉茶有着最佳饮用的温度,也让红茶及炼乳混合得更均衡。不但如此,这样还能让拉茶有更浓厚的味道。除此之外,很多拉茶达人为了显示拉茶的熟练技能,便在不同的场合聚集参与比赛及表演。

Product Details

马来西亚即溶白奶茶
Malaysia White Milk Tea

- Packing Per Carton
- 40g x 10 sachets x 24boxes

Product Details

Chocolate Latte

Chocolate, rich in mineral, vitamin B2, protein, calcium etc, can improve the mood. It can also enhance mental focus, memory and cognitive power and mix with high-quality milk powder, it presents a fragrant and smooth chocolate latte.

 

巧克力拿铁

 

巧克力中含有丰富的矿物质、维生素 B2、蛋白质、钙和各类矿物质等,能缓解情绪。对于集中注意力、 力和提高智力都有作用, 再搭配高品质的奶粉以呈现出香浓又顺滑的巧克力拿铁。

3合1巧克力拿铁
3 In 1 Instant Chocolate Latte

- Packing Per Carton
- 40g x 10 sachets x 24boxes

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Contacts

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Contact Us

 

Sheng Fatt Coffee Trading (001891138-U)


Lot 180-A, Kg Rambah Jalan Kukup, 82000, Johor Bahru, Johor, Malaysia.

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Place your order here or enquiries in the form below. We'll get in touch as soon as possible. Thank you.

Let's Talk about Your Order.

Phone:

+607-687 2778

 

Mobile:

+6012-7584989

+6012-7308338

 

Email:

shengfattcoffee@gmail.com

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